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Revisiting the value of ads
And the search for a more sustainable advertising ecosystem
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What is Sparrow One?
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Three critical roles your company sorely needs
But that likely aren’t on your hiring plan (and how to fix that)
Apr 30
4
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Apple takes an anti-advertising approach
The app store business model goes beyond the app stores
Apr 23
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Sales training: A missed opportunity
The big Q1 kick-off is over: Now what?
Apr 16
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Advertising formats worth paying attention to
And how to size them up
Apr 9
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Revisiting the subscription economy's Rule of Threes
When subscription math just doesn't add up
Apr 2
5
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Behind the buzzword: Identity
The necessary bridge between cookies and post-cookie advertising
Mar 26
4
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Square and Tidal and knowing your audience
Making sense of odd couple acquisitions
Mar 12
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Sparrow One
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