News broke this week that Walgreens is announcing an agency review, specifically citing their digital transformation needs that have been accelerated by the COVID-19 pandemic. As advertising history teaches us, once one large advertiser makes a move, others are likely to follow suit.
The digital transformation rabbit hole
The digital transformation rabbit hole
The digital transformation rabbit hole
News broke this week that Walgreens is announcing an agency review, specifically citing their digital transformation needs that have been accelerated by the COVID-19 pandemic. As advertising history teaches us, once one large advertiser makes a move, others are likely to follow suit.